Under UK data protection law, we must have a “lawful basis” for collecting and using your personal information. There is a list of possible lawful bases in the UK GDPR. You can find out more about lawful bases on the ICO’s website.

Which lawful basis we rely on may affect your data protection rights which are in brief set out below. You can find out more about your data protection rights and the exemptions which may apply on the ICO’s website:

Your right of access - You have the right to ask us for copies of your personal information. You can request other information such as details about where we get personal information from and who we share personal information with. There are some exemptions which means you may not receive all the information you ask for. You can read more about this right here
Your right to rectification - You have the right to ask us to correct or delete personal information you think is inaccurate or incomplete. You can read more about this right here
Your right to erasure - You have the right to ask us to delete your personal information. You can read more about this right here
Your right to restriction of processing - You have the right to ask us to limit how we can use your personal information. You can read more about this right here
Your right to object to processing - You have the right to object to the processing of your personal data. You can read more about this right here
Your right to data portability - You have the right to ask that we transfer the personal information you gave us to another organisation, or to you. You can read more about this right here
Your right to withdraw consent – When we use consent as our lawful basis you have the right to withdraw your consent at any time. You can read more about this right here

If you make a request, we must respond to you without undue delay and in any event within one month.

To make a data protection rights request, please contact us using the contact details at the top of this privacy notice.

Our lawful bases for the collection and use of your data.

Our lawful bases for collecting or using personal information to provide services and goods are:

Consent - we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.

Contract – we have to collect or use the information so we can enter into or carry out a contract with you. All of your data protection rights may apply except the right to object.

Legitimate interests – we’re collecting or using your information because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone. All of your data protection rights may apply, except the right to portability. Our legitimate interests are:

We will collect necessary data and personal information needed to provide our services and respond to any queries. Personal data - inclusive of names, contact information, relevant personal data, submitted campaign content - will be collected and distributed to relevant parties in order for us to carry out our contracted services.

Where we get personal information from.

Directly from you

Publicly available sources

How long we keep information.

Data and personal information submitted to us will be stored indefinitely. If you would like to withdraw your data or personal information, please contact us at: hello@peaktheagency.co or hello@wefindugc.com

Who we share information with.

Submitted information may be shared with our parent company, Peak Influence Ltd and relevant information needed to carry out our services will be shared with contracting brands or agency partners.

Others we share personal information with.

Organisations we’re legally obliged to share personal information with

Publicly on our website, social media or other marketing and information media

Suppliers and service providers

Sharing information outside the UK.

Where necessary, we may transfer personal information outside of the UK. When doing so, we comply with the UK GDPR, making sure appropriate safeguards are in place.

For further information or to obtain a copy of the appropriate safeguard for any of the data transfers, please contact us using the contact information provided above.

How to complain and withdraw your information.

If you have any concerns about our use of your personal data or would like to withdraw your information, you can get in touch using the contact details at the top of this privacy notice.

If you remain unhappy with how we’ve used your data after raising a complaint or withdrawal request with us, you can also contact the ICO.

The ICO’s address:

Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF

Helpline number: 0303 123 1113

Website: https://www.ico.org.uk/make-a-complaint

Last updated

30 October 2024

Privacy Policy

Contact Details.

What information we collect, use, and why.

Lawful bases and data protection rights.